Text-2-Enter Official Rules
NO PURCHASE NECESSARY. You must be at least 21 years of age and a legal resident of the United States, residing in Florida to participate. Sweepstakes void where prohibited or restricted by law.
SWEEPSTAKES PERIOD: “Game Day Giveaway Sweepstakes” starts on January 1st, 2025, at 12 a.m. ET and ends on February 28th, 2025, at 12:00 a.m. ET (“Sweepstakes Period”).
HOW TO ENTER: To enter via wireless text messaging, during the sweepstakes period, send the letters JDGAMEDAY to 68405 from your 2-way text messaging capable wireless phone. Once you send the text message, you will receive a link. You must fill the form on the link to be entered into the sweepstakes. Entrants will be charged their standard text messaging rate for each text message sent or received through their handset according to the terms of their Wireless Calling Plan. Text messaging and wireless services are not available in all areas.
Alternatively, you may enter by going to www.jackdaniels.com/en-us/gamedaygiveaway-MIA and completing and submitting the online form found there. Limit one entry per day, per person, regardless of method of entry.
All entries must be received on or before February 28th, 2025, at 12:00 a.m. E.T.
ELIGIBILITY: Employees of Brown-Forman, their affiliates, as well as the advertising/ promotion agency, and the immediate families and household members of each are not eligible to win. Holders of wholesale or retail licenses are not eligible. You must be at least 21 years of age and a legal resident of the United States, residing in Florida.
DRAWING: Prize winner(s) will be selected in random drawing(s) from among all timely received eligible entries. Odds of winning depend on the number of eligible entries received. Drawing will be conducted on or about March 3, 2025.
PRIZES:
There will be Two (2) Prizes awarded:
The Grand Prize consists of an 85” LED TV. Approximate retail value of the grand prize is $2,500. The second prize consists of a Virtual Reality Headset. The value of the second prize is $299.00. The prizes will be sent to the winner via mail to the delivery address provided on the sweepstakes entry form.
Beverage alcohol is not part of the sweepstakes prize. All federal, state and local taxes on prizes are the sole responsibility of the prize winner. No substitution or transfer of prize permitted. Non-cash prizes cannot be redeemed for cash value. Limit one prize per winner. The winner(s) will be notified by a Text Message, phone and/or email. Winner must be at least 21 years of age. Unclaimed prizes may not be awarded.
NOTICE: Potential Winner(s) will be notified on or after March 3, 2025. Potential winners will have Two (2) days from date of notice (“Designated Period”) to accept the prize. If a winner does not accept the prize within the Designated Period, he/she may forfeit the prize and alternate winner(s) may be selected. Alternate winner(s) may have a varying time to accept the prize(s).
Brown-Forman/Jack Daniel’s Tennessee Whiskey (hereinafter “Brand”) and participating promotional companies are not in any way liable for damage, loss or injury resulting from computer malfunctions, misdirected or incomplete entries or acceptance and use of the prize. Brown-Forman/Brand reserves the right in its sole discretion, to cancel or suspend this sweepstakes should virus, bugs or other causes beyond the control of Sponsor corrupt the administration, security or proper play of the sweepstakes. Brown-Forman/Brand reserves the right at its sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate or suspend the sweepstakes. Brown-Forman/Brand assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communication line failure, theft or destruction or unauthorized access to, or alteration of, entries.
CAUTION: Any attempt by an entrant to deliberately damage any website or undermine the legitimate operation of the game is a violation of criminal and civil laws and should such an attempt be made, sponsor reserves the right to seek damages from any such attempt. Sponsor reserves the right to seek damages from any such entrant to the fullest extent of the law.
CLAIMING PRIZES/RELEASE: Potential winner(s) may be required to provide a mailing address to receive prize or prize information. First place prize winner will be required to sign an affidavit of eligibility and liability release. A 1099 will be issued to the first place prize winner for tax purposes. Second place prize winner may be required to sign a similar release.
By accepting his or her prize(s), the winner(s): (a) releases Brown-Forman/Brand and their affiliated companies and licensed alcohol wholesalers and retailers from any all liability claims, action or proceedings arising out of or for injuries or damages sustained while involved in a promotion activity or connection with the use of the prizes; as well as (b) consents to the use by Brown-Forman/Brand for promotional and advertising purposes in connection with this promotion and general use of the images submitted with entries, of his or her name and/or likeness and/or voice without further compensation. Proof of identification and age verification will be required.
PRIVACY: Except as otherwise contemplated in these Official Rules, your contact information and any other information submitted by you, or collected by Brown-Forman, in connection with this sweepstakes will be used in accordance with the Brown-Forman’s privacy policy (https://legal.brown-forman.com/privacy-policy/english).
WINNER’S’ LIST: For the name of the prize winner(s), send a self-addressed stamped envelope to Red Moon Marketing, Attn: “Jack Daniel’s Tennessee Whiskey and Game Day Giveaway Sweepstakes” Winners List, 7804 Fairview Road, Box #309, Charlotte, NC 28226, before February 28th, 2025. Do not send entries to this address.
Please Drink Responsibly.
 Jack Daniel's and Old No.7 are registered trademarks. ©2025 Jack Daniel's. All rights reserved. 
Tennessee Whiskey, 40% Alc. by Vol. (80 proof.) Distilled and bottled by JACK DANIEL DISTILLERY, Lynchburg, Tennessee.
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